If you had a serious automobile accident in Mitchell during the 1930s or 1940s, Auto Collision Works was one place you could turn to get your car back on the road.
The first advertisement we could find for Auto Collision Works appeared in March 1930. The business was located at 129 South Kimball Street and was owned by Olaf Hovda and Sid Anderson. Their slogan was a confident one: “No wreck is too bad we can’t fix it.” The business advertised that it could straighten and align axles and frames without removing them an impressive claims for the equipment of the day.
By 1931, Auto Collision Works had moved down the street to 135 South Kimball. By 1940, Olaf Hovda was listed as the manager.
An advertisement from 1938 showed that the business was doing more than repairing collision damage. Customers could have their cars repainted and “made to look like new” for $25. The business was still located on South Kimball.
By 1942, Ella Hovda was listed as the manager. Advertisements promoted the shop’s modern equipment for ironing out dents and making automobiles look new. Our records also show that Olaf Hovda died in 1942. After that, we could find no further mention of Sid Anderson in connection with the business.
The last advertisement in our records appeared in 1950. By then, Ella Hovda was still managing Auto Collision Works, but the business had moved to 213 North Lawler Street.
Auto Collision Works was apparently part of Mitchell's early automobile industry, helping local motorists repair the inevitable dents, bent frames and other damage that came with driving in the early days of the automobile. Their 1930 promise that “No wreck is too bad we can’t fix it” sounds like the kind of confidence a customer wanted to hear after a bad accident.
Sources
Mitchell Republic
Corn Palace program
Historical advertising records.
Published in the August 15th, 2026 Mitchell Republic.
Published in the February 14th, 2026 Mitchell Republic
In early 1980, Marvin Schwan of Schwan's Sales, a large frozen food manufacturer, negotiated the purchase of a small computer media manufacturing company in Orchard Park, New York. His next step was to remodel the abandoned Herter's Sporting Goods building in Mitchell to accommodate his new business. To help with the startup, he also hired the 12 employees from the original Orchard Park location.
Syncom started modestly, manufacturing several types of computer media, including magnetic tape and 3½-inch, 5¼-inch, and 8-inch floppy diskettes. Marvin Schwan's timing was perfect for the rapidly expanding computer market, and the company grew quickly during its first few years. Filled with optimism, Syncom even published an announcement in the Daily Republic proclaiming that the company was there to stay for the next 100 years.
By 1990, plant manager Mike Emmerick said wages had to be increased for the company's 313 employees in order to remain competitive in Mitchell's tight labor market. During Syncom's 15 years of operation, several employees were recognized as Employee of the Month for their dedication. They included Tami Haiar, Sherry Breitkreutz, Gary Fuerst, Jeri Emerson, Jeanette Lemke, Ron Kelly, and Barb Walz.
By 1994, increasing foreign competition forced a number of layoffs, and Syncom cut another 20 jobs from its already shrinking workforce of 120 employees. In 1995, the company announced it was negotiating a sale to an undisclosed buyer.
In January 1995, Syncom was sold to ProDisk of Stillwater, Minnesota. By July, ProDisk had filed for Chapter 11 bankruptcy protection. Manager Joe Tripoli was quoted as saying that the filing would not close Syncom's doors. However, in November 1995, the remaining 120 workers were laid off indefinitely while the bankruptcy court considered the case. Unfortunately, in December, the court converted the Chapter 11 reorganization into a Chapter 7 liquidation after trustees reported debts totaling $6.8 million.
In January 1996, Syncom officially ceased operations, closing the plant and leaving 120 people without jobs. A public auction was held in May to sell the remaining equipment. Then, in November 1996, Marvin Schwan purchased the building back as the auction's only bidder.
Published in the July 18th, 2026 Mitchell Republic.
Sources:
Mitchell Republic
Argus Leader
Charlie’s Shoe Repair a lost business and art.
Charlie Bailey started working at Mitchell Shoe Shop in 1960 by shining shoes and cleaning up. His work at the repair shop gave him the confidence and skill to be on his own he purchased the business from Lyle “Heine” Fuerst in 1975 with help from his father’s friend.
For a year and a half, Bailey operated at 113 North Main Street in 1977 he moved across the street to 118 North Main Street. He averaged five to ten sole and heel repairs on boots and shoes for many years and expanded to zippers, coats, purses and various other leather repair jobs. Over the years he has had some helpers to keep the service to his standards but has maintained the shoe and boot repair for which he took much pride.
In 2019 Charlie sold the business to Don Curtis and his wife Valerie. Charlie still spent some mornings and afternoons with Don showing him the rope and imparting the knowledge of repairs thousands of boots and shoes over 40 years.
Unfortunately, in September of 2024 Don passed away terminating the long-standing shoe repair operation in Mitchell. Then in January of 2025 we also lost Charlie Bailey and his many years of boot and shoe repair knowledge.
Published in the February 21st, 2026 Mitchell Republic.
Researcher Mel Pooley.
Back In Time 2026
In 1952, Pan-O-Gold Baking Company, with operations in Sioux Falls South Dakota and Pipestone, Minnesota, began serving the Mitchell area. The company purchased the delivery routes of Langenfeld Baking Company to establish its presence in the local market, according to Bob Alton, assistant manager of Pan-O-Gold Baking.
At the time, the company was negotiating for property along West Highway 16 for a new distribution center.
Operating from its location at 129 South Kimball Street, Pan-O-Gold assigned three salesmen — Bill Reinartz, Milton Koch and Francis Preston — to serve Mitchell and the surrounding communities of Chamberlain, Lake Andes, Wagner and Tyndall.
Pan-O-Gold continued serving the area until 1970, when Metz Baking Company was reported to have purchased the business. On January 22, 1970, a petition was filed seeking to operate under Chapter 11 of the bankruptcy code while working out a plan to repay unsecured creditors.
Source: The Mitchell Republic
Published in the October 24th, 2026 Mitchell Republic.
My Weekly Reader was a weekly classroom publication that was published from 1928 until 2012. Its initial edition was created specifically for fourth-grade students. Over the years, it expanded to include grade-specific editions ranging from pre-kindergarten through middle school. Additional publications were also developed that focused on reading, math, geography, and science.
Each issue was typically four to eight pages long and was printed in a mini-newspaper format. It contained simplified current events, headlines, and photographs designed for young readers. Issues also included word games, puzzles, and quizzes to test comprehension and reinforce learning.
News Parade was a specialized version aimed at upper-grade classrooms. Published primarily for middle-grade students, such as those in fourth through sixth grades, by the American Education Press, it delivered current events, political updates, scientific breakthroughs, and feature stories in an accessible, student-friendly newspaper format.
Some school districts also offered students copies of a summer edition of My Weekly Reader that was mailed directly to their homes.
During the 1960s and 1970s, the publication reached its peak circulation of approximately 13 million copies. This period marked the height of its popularity and influence in classrooms across the nation. As technology advanced, school budgets tightened, and digital media became increasingly common, readership declined. The printed version ultimately ceased publication in 2012.
Sources:
Mitchell Area Historical Society archives
Mitchell School District
Published in the July11th, 2026 Mitchell Republic
Lueken Bakery was founded in Yankton, South Dakota, by Henry Lueken. He later moved the business to Springfield before relocating it to Mitchell in 1953.
Henry's promotional and baking talents were evident in his advertising. In 1961, Lueken Bakery featured large Mother's Day cakes for just $1.29 each. For Thanksgiving in 1963, customers could choose from mince, custard, or pumpkin pie for 59¢. Reflecting the prices of the era, five dozen cookies sold for only $1.00.
A 1966 advertisement promoted wedding and party cakes, ice cream, and all of your party needs, with delivery available and emphasizing that cakes were their specialty. That same year, Lueken Bakery also opened a new outlet for its baked goods in the adjacent Newberry store. Lloyd was honored by being elected secretary of the South Dakota Bakers Association.
In 1967, Lueken Bakery was incorporated with Henry serving as president, his wife Sylvia as vice president, and Lloyd as secretary-treasurer.
Lloyd was elected president of the South Dakota Bakers Association in 1968. That same year, the bakery remodeled and expanded its seating capacity from a modest 10 seats to 66, creating a more comfortable experience for customers.
In 1974, Lloyd and his wife, Darlene, purchased the bakery from Henry. Two years later, they expanded the business by adding a delicatessen featuring sandwiches, salads, and quick snacks. In 1977, they introduced a complete catering service that offered full dinners, salads, sandwiches, tableware, and everything needed for large gatherings, with delivery available both in Mitchell and surrounding communities.
While attending the National Retail Bakers of America convention in 1980, Lloyd and Darlene were presented with the prestigious Golden Rolling Pin Award.
After many years of successfully serving the Mitchell community through their bakery, deli, and catering business, Lloyd and Darlene retired and sold the business in March 2003.
Published in the August 1st, 2026 Mitchell Republic.
Sources:
Mitchell Republic
Automotive Supply Co. first entered the auto-parts supply business in Mitchell in 1940, located at 504 North Main Street. Cy Johnson was the owner and Frank Howard the manager.
Just a few years later, in 1947, Automotive Supply employees won a trip to Camden, New Jersey, as guests of the R. M. Hollingshead Corporation. The company produced automotive accessories, maintenance chemicals, household products and military supplies.
The three Automotive Supply employees pictured were, from left, Harold Ramsey, assistant manager; Dean Tanner; and William Drenkow, salesmen. They earned the trip through a 60-day sales campaign sponsored by the New Jersey company. Their prize included travel aboard Hollingshead Corporation's new DC-3 aircraft.
By 1948, Automotive Supply had expanded beyond Mitchell, with locations in Huron and Watertown. In 1950, the Mitchell store expanded to 514-516 North Main Street. As the business continued to grow, the company eventually made a major move to a new location at 123 South Main Street.
The next record we found is from 1991, when Roy Sturzenbecher was serving as manager. He remained in that position through 1994, which is the last record we have found for Automotive Supply Co.
Sources:
Mitchell Republic
DWU Tumbleweed
Published in the September 12, 2026 Mitchell Republic.
This building is the former Myers Body Shop on the Southeast Corner of 10th and Main.
Educator Supply and Post Office
Researcher Pam Range
The building on the right is the Post Office that was built in 1909 and used until 1962 when the current Post Office was built. The building on the left is the Educator Supply building located at 311 North Lawler. Educator supply was founded in 1894 by Harry Bras under a corporation. The business dealing in school supplies was purchased by L.A. Pope and F.L. Ransom in 1908. Educator supplies operations extended throughout the territory of South Dakota, North Dakota, Montana and Wyoming. They were wholesalers in school and office supplies along with doing printing and publishing. The business was purchased in 1979 by McLeod’s printing and moved out of this building.
Published in the January 10th, 2026 Mitchell Republic.
H&M Auto Parts was formed by Ben Hanson and Ray Montgomery about 1946 at 212 West First Avenue in Mitchell. The building was purchased from Norwick Motors which moved one block east. They repaired many automotive items such as carburetors, fuel and water pumps, generators and many other automotive parts.
Ben using his training from the US Air Force Air service command and years of experience was a real asset to the automotive repair business for many years.
Ben was very active in the Boy Scouts of America and received his 25-year anniversary award for his service to the Boy Scouts from the American National Headquarters.
Ray in addition to his duties at H&M Auto Parts worked at Broadbent-Milliken Funeral Home from 1958-1974, he then worked at Will Funeral Chapel until his retirement.
H&M Auto Parts is truly a service that has disappeared, in that they could and would fix most any automotive device of the time even for young people who had little or no ability to pay for the service.
Sources:
Mitchell Republic
Karen Hanson Dejong
Mitchell Area Historical Society archives
Published in the May 9th, 2026 Mitchell Republic.
Larson Distributing Company was started in 1924 by O. S. Larson in response to a hog cholera outbreak and was initially called Denver Serum Company. Mr. Larson and a small crew ran the company until 1950 when he died and his son Howard took over. In 1975 they open a second location in Sturgis called Western Range Outfitters.
Their primary products were veterinarian equipment and animal health and poultry medicines, most all medicines to keep farm animals healthy.
The company moved several times in their history from 110 East First Ave to 122 South Main and finally to West Hiway 16. Records show they had a grand opening at their new West 16 location in 1969. Howard’s sons Jim and Randy joined the business about 1982.
Howard retired in 1993 and the business was sold to Lextron Animal Health.
Published in the March 7th, 2026 Mitchell Republic.
Mel Pooley Researcher.
Scallin Drug Company
Scallin Drug Company, which was a Rexall Drug affiliate located at 218 North Main Street was founded in 1887 by Stephen H. Scallin.
William Scallin joined his brother in business in October of 1888. Sometime later he completed his course in the College of Pharmacy of New York City. He was registered in 1892 and resumed his position in his brother’s store, where he continued to work until 1901, when he was admitted as a partner and the firm name of Scallin Brother’s Drug was born.
William’s son Fred became the manager of a new location on South Sanborn called South Side Drug in 1932, but closed in 1936. Stephen Scallin closed the business in 1967 and sold all the prescriptions and medications to White Drug, thus ending an era for the Scallin Brothers Drug Company.
Sources:
Mitchell Republic
Mitchell Area Historical Society archives
“The History of Mitchell Drug Stores” by Garvin Bertsch
Published in the April 25, 2026 Mitchell Republic.
The Sanborn Hotel was constructed in the summer of 1880 by Mr. J. V. Hamilton. Its first proprietor was Mr. Wells. Originally known as the Sanborn House, it was Mitchell’s first hotel, located at 123–125 West First Avenue, just two blocks from the railroad depot and conveniently situated in the business district.
In November 1882, Mr. E. F. Bond purchased the Sanborn House and undertook extensive improvements. The first floor was enlarged and remodeled to include the office, sitting rooms, parlor, dining room, several sleeping rooms and kitchen. The entire second floor was devoted to sleeping accommodation.
Unfortunately, a fire that originated in the kitchen in July 1889 caused extensive damage to the hotel. Determined to restore the establishment, the new owners, Messrs. Melham and Clark, undertook extensive repairs and improvements. By late October 1889, the Sanborn House had reopened its doors to the public.
For many years, the hotel’s convenient location near the railroad depot made it a favorite stopping place for traveling salesmen and other visitors to Mitchell.
Records indicate that in late 1890, the Sanborn House was sold to new owners, who changed its name to the Raymond Hotel. Thus ended the long run of the Sanborn House, one of Mitchell’s early hotel establishments.
Published in the October 17th, 2026 Mitchell Republic.
Sources:
Industries of South Dakota
Mitchell Capital
Mitchell Republic
Frederic E. Moses
A Mitchell Pioneer
Frederic E. Moses had a Mitchell connection through his aunt, Thelma Cassem Cropp.
Born in Wisconsin in 1859, Moses later moved with his father to Illinois. In 1877, he followed Frank Weller’s father — the father of Charles and Dorothy Weller — to work in the Weller lumber yard in Lost Nation Iowa. Moses eventually purchased a share of the lumber yard, but before long he heard the call of the prairie and the opportunities developing in the Dakota Territory.
In 1879, he sold his interest in the Iowa lumber yard and began searching for a location in the new territory where he could establish his own lumber business. He arrived in Mitchell in 1880 with hopes of making his fortune and helping build a new community on the prairie. Mitchell had been heavily advertised as a growing town, which influenced his decision to settle there.
Upon arriving, Moses discovered that residents of the small community of Firesteel near the James River were in the process of relocating their entire town to Mitchell.
After looking over the community, he purchased property at the corner of First and Lawler Streets for his new lumber yard. At that time, the railroad had not yet reached Mitchell, so he waited until the line extended to Alexandria before ordering his first shipment of lumber.
The winter of 1881 proved extremely severe and prevented nearly all train travel. The railroad reportedly had a stockpile of 150,000 railroad ties, which were sold for fuel at 35 cents each because coal and many other commodities were unavailable.
In 1886, Moses also tried farming, but drought conditions forced him to seek other opportunities. He accepted a position as assistant cashier at First National Bank. A forward-thinking businessman, he later entered the implement business with partners, forming Barnard-Giles-Moses Implement at 111 East Railroad Street. From 1915 to 1917, he was also involved in the Moses-Wilder Grocery located at 701 South Sanborn.
After a long and busy life, Frederic E. Moses died in Sacramento California at the age of 90.
Sources
Mitchell Republic
Mitchell Area Historical Society archives
Published in the May 16th, 2026 Mitchell Republic.
Berg Appliance and television founded in 1946 by Per Berg selling a vast assortment of small and large appliances. The initial location was 115 East Third Avenue next to the old Bell Telephone office.
In 1956 after their ever expanding business and new product categories they moved to a new larger location at 123 West First Avenue which gave them more room for display, service, and parking. This is the location in the photo.
In 1975 they moved just across the street to 112 West First Avenue and added an electronic service company to their list of services.
At the time of this move there was a growing interest in color television, automatic washers, and dryers. Before this time most home appliances were white, but trends were changing and about 75% of the appliances sold were colors like Avocado Green, and Harvest Gold.
After 40 years in business Per retired and closed the business in 1986.
Sources:
Mitchell Republic
Mitchell Area Historical Archives
Published in the April 11th, 2026 Mitchell Republic.
The Civilian Conservation Corps (CCC) was formed by President Franklin D. Roosevelt in 1933 as part of his “New Deal.” The program was designed primarily for young, unmarried men between the ages of 18 and 25. The CCC was active from 1933 through 1942.
The CCC provided employment, education, and opportunities to develop good health habits. Enrollees received a small stipend of $30 per month, of which $25 was automatically sent home to their families. Each man received meals, housing, clothing, and medical care. They generally worked 36 hours per week for a six-month enrollment period.
During its years of operation, the CCC completed thousands of projects benefiting communities throughout the United States. The program provided employment for more than 3 million young men nationwide.
The goals established in July 1933 included constructing recreational facilities, parks, and camp facilities throughout the country. While the initial earthen dam on Firesteel Creek had been completed just before the Great Depression, CCC enrollees and work-relief crews helped dramatically transform Lake Mitchell into a major public asset during the 1933–1942 period.
Their work included:
Planting thousands of trees around the perimeter to anchor the dry soil and prevent further erosion into the water basin.
Constructing public campground amenities, footpaths, and recreation clearings that evolved into the modern-day Lake Mitchell Campground.
Providing essential manual labor to build spillways, auxiliary water systems, and public beach areas.
In October 1933, South Dakota had a re-enlistment quota of 375 young men, with nine young men signing up from Davison County.
In February 1934, three teachers from Mitchell were appointed as CCC educators. Steve Ptak was assigned to Camp Mystic, H. C. Jamison to Rachford, and C. A. Nash to Camp 793 in Hill City.
In September 1934, 12 more young men were enlisted from Davison County for the CCC.
In December 1934, 88 young men from the Mitchell area were recruited by E. J. B. Langrie, assistant to the South Dakota CCC administrator. Most of these men were placed in South Dakota camps. The state quota was 681 men in July 1934. The CCC later called for the enlistment of 233 young men statewide, including 50 from the Mitchell area. The men were limited by G. W. Courtright, county relief director, to those who were on relief rolls.
In March 1935, J. O. Johnson, district CCC supervisor, set a quota of 50 men from Mitchell. Eligibility requirements had changed, allowing men who had previously been discharged after completing their normal length of service, as well as men with special abilities, to be considered for enrollment. The CCC stated that one of its goals was to promote good health habits and mental development.
In April 1939, the state quota was 680 young men for a six-month enrollment period, and all 18 South Dakota CCC camps were to continue operating.
Between 1933 and 1941, 25,520 young South Dakota men enrolled in the CCC program. There were as many as 33 CCC camps operating throughout South Dakota during the program's history.
By 1942, the CCC program was discontinued as the United States entered World War II and young men were needed for military service and other wartime efforts.
Sources
Mitchell Republic
Argus Leader
Mitchell Area Historical archives
Published in the Sept 19th, 2026 Mitchell Republic.
First record we have of the Olympia Theater was 1908 at which time it was located at 113 West Second Avenue, and the manager was C. D. Adams.
The next manager was M. R. Tournier in 1909, and he enlarged the theater to seat 400 patrons. The same year he enlarged the screen, so it was 2 feet wider and taller. Also, in 1909 M.R. Tournier installed another stove to keep the patrons warmer in the South Dakota winters.
In 1910 the management announced some very new exciting entertainment coming to the theater with the introduction of vaudeville acts.
With the increase in technology in 1911 Tournier installed a new projector system that could show films with “no flicker”.
M. R. Tournier sold the theater to Ben Fidler in 1911, who became the new owner. M. R. Tournier went into the motion picture business for himself in the north half of the Champney building at 300 North Main Street and called it the Maynard Theater which he named after his young son.
By 1912 Olympia had another new manager, L. D. Milne, and the building was owned by C. E. Vermilyea.
Last record we have is in 1914 when the building was sold to W H. Webster at which time no further plans were made for the building.
Sources:
Mitchell Republic
Mitchell Area Historical Society archives
Published in the May 2nd, 2026 Mitchell Republic.
Butterfields Dry Goods, Carpets and Notions, located at 205 North Main Street, first appears in our records in 1902. The business was operated by Horace D. Butterfield and occupied the location that is today home to Geyerman's.
By 1907, Butterfields had expanded beyond dry goods and carpets to offer ladies’ apparel, including fall and winter suits, cloaks, and rich, warm fur-lined coats.
An advertisement in 1916 featured new selections of high-grade silk suits, skirts, plaid wool skirts, and handsome striped suitings for summer wear. These styles included Pekin stripes, medium stripes, and wide stripes in pongee, mohair, and Oxford suitings.
A 1918 advertisement promoted new ladies’ blouses priced from $5.50 to $12.50, along with silk dresses starting at $18.00. These dresses were described as being of unusual quality and made from satin, crepe de chine, crepe meteor, and satin charmeuse. Also featured was the “Kozy Wrap,” advertised as the only garment that grows with the baby—first a wrap and then a coat.
In the fall of 1918, Butterfields introduced another offering for customers preparing for the Thanksgiving season. Fine linen tablecloths and napkin sets began at $6.50, including Derryvale Genuine Linen tablecloths measuring 70 by 70 inches with matching napkins.
All of this was offered through what Butterfields proudly called “The Store of Good Value.”
The business operated at this location from at least 1902 through 1922, after which it no longer appeared in our local archives.
Sources:
Mitchell Gazette
Mitchell High School Crocus
Mitchell Area Historical Society Archives
Published in the June 13th, 2026 Mitchell Republic.
Fred A. Wells Shoe Store
Fred A. Wells announced the opening of his new shoe store on August 19, 1911, at 104 North Main Street, just three doors north of the Widmann Hotel. The store boasted what was described as the “classiest” stock of shoes in Mitchell. The building at 104 North Main Street has housed numerous businesses over the years and is now home to Dykstra Wood Works.
One of the store’s earliest advertisements encouraged parents to “start your boys off to school” with a pair of “Village” shoes available in gun metal, button, blucher, tan, or patent styles. By 1913, another back-to-school advertisement promoted the store’s employees as the best shoe fitters in Mitchell.
As fashions changed, the store regularly featured the latest footwear. For the Fourth of July in 1916, an advertisement highlighted ladies’ “Reignshin” eight-inch lace-up boots. Women's shoes appeared to be the store’s most frequently advertised merchandise. In 1918, F. A. Wells Shoe Store offered ladies’ high-top shoes for fall and winter at $9.00 a pair.
An exception to the emphasis on women’s footwear came in 1919 when the store advertised comfortable men’s oxfords priced from $5.00 to $8.45. In September 1920, customers were invited to view the season’s “nobbiest” footwear featuring slender vamps and either Cuban or Louis heels, promoted as ideal styles for the coming winter season.
The last known mention of the F. A. Wells Shoe Store appeared in 1922. By 1923, the business was no longer listed in local directories, suggesting that the store had closed sometime during that year.
Sources:
Mitchell High School Crocus
Mitchell Republic
Published in the June 6th, 2026 Mitchell Republic.
Reynolds Furniture began in 1934 when Forrest Reynolds opened an office supply store and business college at 114 West Fourth Avenue in Mitchell. With the beginning of World War II, Reynolds lost many of his business college students to the war effort and concentrated on the office supply side of the business.
During the war years, Reynolds continued operating his office supply business. In 1948, following the war, the company began offering carpeting and opened Reynolds Furniture.
Forrest’s son, Bob, returned home in 1952 after serving in the Army and joined his father in business. His younger brother, Donn, also joined the family business in 1956 after completing his college education. Forrest and Bob Reynolds are pictured in the photo.
With the continued success of the business, Reynolds opened a Sioux Falls location in 1966 at Eighth and Dakota Avenue. In Mitchell, the company expanded its shopping and display area in 1969 to provide customers with greater convenience. Earlier, in 1950, Reynolds had advertised a “certified fireproof” safe as part of its office supply offerings.
As the business grew, transportation costs and the need for a larger warehouse led to the decision to move the warehouse operation to Sioux Falls. With locations in both cities, Reynolds continued expanding its selection of office supplies and home furnishings.
In 1975, Donn Reynolds announced a major change in the company's future. The Mitchell and Sioux Falls operations would be closing, and land had been purchased across from Randall's Super City for construction of a new “Home Center.”
At this time, we have been unable to locate any further records confirming whether the proposed expansion was completed.
Sources: Mitchell Republic; Polk Directories
Published in the October 3rd, 2026 Mitchell Republic.
Schirmer’s Pharmacy held its grand opening in August 1941 at 205 North Main Street in the Medical Arts Building. William Schuerenbrand owned and operated a connected business, which featured jewelry sales and watch repair.
As the business expanded, Salem South Dakota resident and pharmacist Russell Ahern, a graduate of the South Dakota School of Pharmacy, joined Schirmers in 1941. Continued growth led to the addition of registered pharmacist R. C. Trautman in 1943.
Over the years, Schirmers broadened its selection beyond prescription drugs to include nationally known cosmetics, perfumes, stationery, vitamins, film developing, a soda fountain and also served lunches.
To better serve its growing customer base, registered pharmacist D. B. Baker joined the staff in 1947. In 1949, Marion Church Ryan, a recent graduate of the South Dakota School of Pharmacy, was hired to help maintain the store's high level of customer service.
A 1954 advertisement showed that Schirmers continued to expand its offerings. In addition to prescription drugs and health aids, the store sold Zenith hearing aids and continued to operate its popular soda fountain, where coffee was still just 5¢ a cup.
In 1958 Schirmer’s Pharmacy still offered its wide variety of products and services, but it appears that 1958 was the final year the business operated.
Published in the July 25th, 2026 Mitchell Republic.
Sources:
Mitchell Republic
Mitchell Gazette
United Methodist Church circa 1950s
Researcher Pam Range
The United Methodist Church was first organized as the First Methodist Episcopal Church in 1881. The first meeting place was a small room over a saloon on Main Street. Later they obtained a room in the old west side schoolhouse. In 1883 a new church was dedicated at the corner of 4th and Edmunds Street. By 1906 the congregation had outgrown it, and a new church was necessary. The church they now occupy at the corner of 3rd Avenue and Rowley Street was built and dedicated by 1908.
Published in the January 24th, 2026 Mitchell Republic.
Milltown was established in 1879, and the Island Park Ballroom pavilion was built in 1921. Unfortunately, shortly after its construction, the ballroom was struck by lightning and burned. Not being quitters, the community rebuilt the pavilion in 1923.
During the 1940s, many dances were advertised as lasting from midnight until dawn for dancers with plenty of stamina. In the 1950s and 1960s, Island Park hosted entertainers such as Gene Pitney, Conway Twitty, Jerry Lee Lewis, and many others who were destined to become popular stars. In 1984, a devastating flood of the James River caused tremendous damage to both Milltown and Island Park.
By 2012, Island Park had applied for 501(c)(3) nonprofit status to increase donations to the association, helping keep it solvent and continue providing quality South Dakota entertainment. In addition, Island Park was inducted into the Rock and Roll Hall of Fame in recognition of its contributions to the entertainment industry over the years.
People came from miles around to enjoy the bands, picnics, political meetings, fundraisers, roller skating, baseball games, and excellent fishing along the James River. One fundraiser in 2013 helped purchase new playground equipment. In 2015, a very large car show was held with more than 100 vehicles on display. Not to be outdone, an even larger car show was held in 2017, with proceeds benefiting renovations at Island Park.
Published in the June 20th, 2026 Mitchell Republic.
Sources:
Mitchell Republic
Yankton Press and Dakotan
Parkston Historical Society
Mitchell Area Historical Society archives
The history of the O. E. Cassem Building at 122 S. Main St.
*1881: Wood frame building then a saloon
*1884-1901: Then shown as cigar factory and saloon
*1913: Current building constructed by O. E. Cassem
*1912: Resident became Bishop Café
*1913: Shows that Bishop Café was still on first floor and rooms for rent on second floor.
*1931: First floor shows to be a auto painting service and printing company on second floor.
*1940: New resident became YMCA *1948: The Schlitz Company was here but find no reference as to what they did.
*1952: Larson Distributing moved in then known as Denver Serum Company.
*1956: New resident and owner became Aero-Dyna-Kleen
*1976: Newest resident Wholesale Electronics Inc.
*1986: Flack Advertising
*1989: Krohmer Plumbing became the new resident.
*1997-current is Marilyn's Designer Den.
Published in the March14th Mitchell Rebuplic
Researcher Mel Pooley.
Originally Camp Mitchell & Lau’s Service Station later the Mitchell Campground was located at 1600 West Havens on the Corner of Havens and Ohlman (where Cubby’s Convenience Store is now). This photo was taken in late 1930s about the time the business opened. Henry Lau opened the campground, which had cabins to rent, in the 1930s. There was also a service station and café. Henry’s son Harold joined the business about 1940. Harold and his brother were killed in a plane crash in 1946. The campground burned down a couple years after his death. Photo submitted by Roger Allen.
Published in the February 28th, 2026 Mitchell Republic
Mel Pooley Researcher.
Frank E. was born and raised on a farm about 16 miles southwest of Mitchell. He attended grammar school and after graduation he took a 2-year commercial course at DWU. Franks father Albert E. was in the farming business and in 1905 he sold the farm and acquired a feed and coal business in Mitchell. At that time, he joined his father in the business and two or three years later he bought out his father and Albert moved to California.
One of the first promotions we found recorded was in 1909 and he offered coal, wood, grain and feed. His location was shown as Railroad Street west of the Creamery. Next promotion of his business was shown in 1919, and he had the largest grain business near the Chicago, Milwaukee, Saint Paul railroad. As the business continued to grow the bulk of the advertising we find is for coal and a 1923 advertisement shows “no long wait for coal”. In 1929 a new product was advertised “clean coal” which they called petroleum coke, that yield a lot of heat and no ash, smoke or soot.
On a personal note, in 1931 he was elected as National Councilor of National Retail Merchants Association. He also served on the Mitchell City Council, member of the Masonic Fraternity and member of the Methodist Episcopal Church.
In 1932 he offered a new South Dakota product called Firesteel Lump Coal that could be delivered at $6.00 per ton. This vein was discovered on W. C. Rudolf’s property 9 miles northeast of Mitchell. His advertising at this time featured the store with the “checkerboard front”. By 1935 another new product was offered called “Saraha Coal” that burned hot as the desert.
The last mention we found of his business was in 1950 when he featured a top-notch chick mash at $4.00 per 100-pound bag.
Sources:
Mitchell Republic
Mitchell Area Historical Society archives.
Published in the May 23rd, 2026 Mitchell Republic.
First record of installation of parking meters in downtown Mitchell was in 1946. The city announced that the first three weeks of the meters being installed will be an educational period for everyone to become accustomed to their use. After about one year of them being installed the local banks reported a boost in demand for pennies. Another ruling from the city council stated that the new meter posts are only for the support of parking meters and not for hitching posts for animals.
In 1949 new unbreakable meters were ordered that will be self-winding when coins are inserted. Rates with the new meters are 1¢ for 12 minutes, 2¢ for 24 minutes and 5¢ for one hour.
In 1951 total revenue less expenses for the meters were $22,000.00. Also, this year the voters will determine if more parking lots will be purchased or if it will be placed in the parking meter fund for maintenance and replacement. A petition was circulated in 1951 to have parking meters replaced but thrown out due to several irregularities in the petition. 20 additional meters were purchased in 1952 to add more to the side streets.
Due to public demand, in 1958 selected meters were changed to allow 9-hour parking for 25¢ for people needing more time for their business visit.
A 1966 study showed that the meters took more time to maintain and collect the money from them each week than anticipated. Also, in 1966 a limited street survey also showed that most Mitchell residents did not like parking meters and a predominant amount of out of town visitors did like them as it opened up more parking when they came to Mitchell for shopping and business.
In 1970 some 2 headed parking meters were installed on a trial basis to allow more maneuverability for each vehicle, awaiting citizens’ comments.
In 1977 an audit of parking meter revenue revealed that gross revenue from 630 meters was about $9,000.00 and repair and salaries were $15,200.00 which left the city with a $6,200.00 loss. In 1978 a resolution by the Mitchell Area Chamber of Commerce was presented to the City of Mitchell which appears was accepted and acted on by the City Council and the meters were removed.
Sources:
Mitchell Republic; Mitchell Area Historical Society archives
Published in the July 4th, 2026 Mitchell Republic.
Published in the February 7th, 2026 Mitchell Republic.
Dale's A-1 Transmission was established in 1982 by Dale and Donna Long. Their original location was at 505 South Burr Street. Repairing cars seemed to be a family affair, as their son Daren joined the company as manager in 1994. Later, in 1996, Devin joined the company as assistant manager, and in 1999 Dustin joined the ever-growing business.
Dale received his automotive training from Mitchell Tech and GM Automatic Transmission School. As time went on, he and his sons also attended several technical seminars to keep up with the ever-changing industry.
In 2009, Dale's moved to its new location at 1100 South Burr Street to accommodate the needs of the growing business. The company was featured twice in Gears trade magazine, including recognition for uncovering a special transmission problem with a 2006 Jeep model that had gone undiagnosed until then.
Dale had racing in his blood from his teenage years and appeared many times at Thunder Valley Dragway in Marion. At first he raced alone, but over time his sons also participated in many races. Dale used his prized 1969 Pontiac GTO in many of those events.
Dale retired from the business in 2004, but he still came to the shop almost every day to keep his finger on the pulse of the business. Then, in 2011, came the news that he had died of a heart attack at home. As of this writing, his three sons are in charge and running the very successful business.
Source: Mitchell Republic
Published in the August 29th, 2026 Mitchell Republic.
Current building built by Letcher for Jesse Logan 1920
1926: Larrison Drug store, photo store on second floor
1946: Martin Osterhaus
1950: Den Beste Drug
1955: Fashion City
1965: Political headquarters
1966: Stevenson's Clothing Store
1971: Sold to Pizza Pub
1973: Re-possessed
1974: Political headquarters
1974: Reven Industries
1975: Political headquarters
1975: Ed's Pet World
1981: Vacant
1996: Cottonwood Canyon Coffee
2002: Dakota Sue
2019: Crane Realty…....
Sources:
Mitchell Republic
Mitchell Area Historical Society Archives
Jeff Logan
History of 200 N. Main building and apartment.
According to the original party wall agreement, the building was built in 1887. George Logan acquired the building in 1900 as part settlement when he sold out his interest in the Security Bank of Mitchell. In 1916, shortly after building the Branson Bank building directly to the east, he tore down and rebuilt the second floor of the building for new offices. He had the famous Minneapolis architectural firm of Purcell and Elmslie design the new second floor. They modernized the appearance of the building redid much of the second floor brickwork moving windows and replacing them with larger modern style windows. Purcell and Elmslie specified the stucco exterior of the building to cover the various styles of brick that didn’t match that had been used in the various remodelings. In the 1920’s George Logan named it the Essex Building.
The second floor housed offices for a dentist and attorneys. Just prior to World War 2, the attorneys had moved out and Nelson and Lorraine Logan remodeled the back four offices into an apartment for themselves. Being the apartment wasn’t designed to rent and make money, they included large closets two half bathrooms, large kitchen and other features meant for comfort. Logan installed one of the early air conditioning systems in the early 1950’s. He also ran a private intercom line across the alley to the Roxy Theatre. Nelson and Lorraine had one child, Jeff who grew up in this apartment. Lorraine lived here on and off until she passed away in 2007. Jeff and Linda lived in the apartment when they were first married.
The first floor has housed many businesses including Larrison’s Drug Store, Den Beste Drug, Fashion City and Stevenson’s dress shops, the Pizza Pub, Dakota Sue’s Gift Shop, Ed’s Pet World, and most recently Abacco who processed medical billings and claims
Nelson Logan built an announce booth with large speakers on the roof of the building in the 1930’s. It was removed during the war years. The booth was used to announce to the large crowds on Main Street during Corn Palace Week what movies were playing at the Roxy, one block east of Main. Joe Martin was an usher and did his first announcing from this booth. He would go one to work for WNAX in Yankton and KOOO in Omaha. He was known as “Jolly Joe Martin” during his broadcast career. He had a bit part in the TV mini-series “Amerika.”
From the late 1930’s through the mid 1960’s, there was also a large neon sign with the word ROXY and an arrow pointing to the theatre on Lawler Street.
The basement of the building housed a barber shop from its construction until the late 1960’s. The barber shop included a shower for gentlemen who had traveled to town on railroad, horseback or in those newfangled automobiles on the dusty dirt roads.
Rev. April., 2015
Published in the March 21st, 2026 Mitchell Republic.
Western Salvage was a salvage company started in the mid-1940s by Mr. Ray Fenner. His first location was at 309 West First Avenue, where his primary business was the salvage of metals.
In 1950, Fenner purchased the salvage businesses owned by Philip Mizel and Pitts Salvage. After these acquisitions, he needed more space and moved the business to 405 South Gamble Street. These purchases gave Fenner a virtual monopoly on the salvage business in Mitchell.
When a wrecked automobile was purchased, it was either stripped for usable parts or crushed for shipment by rail. Steel and other materials were recovered as part of the nation's effort to maintain inventories of materials needed for defense.
Even the salvage business required considerable bookkeeping. Under a directive from the National Production Authority, Mr. Fenner was required to report:
The number of cars newer than 1946 in inventory.
The number of cars older than 1945 in inventory.
The total number of cars in inventory.
The total tons of scrap in inventory.
Fenner sold the property around 1952. In 1957, Elzie Schoepf acquired the business. Paul and Dorothy Patton purchased it in 1962 and continued operating Western Salvage until 1969, bringing an end to an era for this salvage business in Mitchell.
Published in the October 10th, 2026 Mitchell Republic.
Sources:
Mitchell Republic
Polk Directories
Coca Cola Bottling Plant 1939
Researcher Pam Range
In 1905 Andrew Ellwien, F.J. Prezler and James Brown bought the Schubert Bottling Company and renamed it Mitchell Bottling Works. Later the name was changed to Coca Cola Bottling Company. This building was constructed in 1936 at a cost of $26,000 and was located at the corner of Kimball and Hanson. The building made of brick, glass, tile and reinforced concrete was considered state of the art at the time. Air conditioning and summer cooling in the new structure it was considered the only bottling plant of its kind in the entire United States. The building was planned by Floyd F. Kings, Mitchell architect, and built by Peter Kuipers, contractor. The heating and plumbing were provided by the Gus Swanson company. In 2015 the building caught fire and was destroyed beyond repair. It was demolished in 2016. The company started construction on a new building in 2016 on Commerce Street near the Highway 37 bypass.
Published in the January 17th, 2026 Mitchell Republic.
Larry’s Floral Reflections owned by Larry Kleinlein located at 108 East 4th Ave held the grand opening in August 1991. He sold the business to Garden of Eden and closed the store on June 30, 1995. He has been in the floral business for 10 years, four of those years as owner. Kleinlein stayed in the floral business doing free lance floral design for large parties and banquets in Omaha, Nebraska.
Published in the January 3rd, 2026 Mitchell Republic.
Coast to Coast Store
John Wipf and his wife Clara started the Coast to Coast hardware franchise in Freeman and the business continued to expand. John and Clara's children – Beverly, Orville and Willis – became involved in the family operation. In 1961, Beverly married Harold A. Hofer and moved to Mitchell where they started the Coast to Coast store.
Harold and Beverly ran the successful Coast to Coast store on Mitchell’s Main Street until they retired in 1984.
Source
Mitchell Republic
Google A/I
Heritage Hall Archives
Published in the April 4th, 2026 Mitchell Republic.
MILLER TRANSFER AND STORAGE
MITCHELL, SD
From the beginning of the city of Mitchell there was a business that gave service for moving storage and hauling. This article covers only a partial period centered mostly on one business. I can only start in 1937 with the Mitchell Storage & Transfer Co. Located at 117 N. Lawler and owned by Parker J. Pooley and Harvey M. Carey. Earl and Job Miller worked for them as drivers at this same time. Geo. E. Tobin was president of the Geo. E. Tobin Transfer Co. at 112 E. Railroad.
By 1942 Job and Earl Miller had their own business, the “Miller Dray & Transfer” at 322 South Wisconsin. They advertised “Local and Long-Distance Household Moving, Transferring and Package Delivery” Geo. E. Tobin was still at 112 E. Railroad Ave. I have no information at what year the Millers took over the company they worked for.
In 1948 Earl Miller had a large ad in the Buyer Guide section of the city directory of that year:
Miller Transfer and Storage, Earl W. Miller, owner. / Livestock Pullman / Furniture Van / Local & Long-Distance Hauling / Local Agent for North American Van Lines / Bonded Warehouse / 112 E. Railroad - Tel. 957 - Res. Tel. 3212
Geo. Tobin Co., Inc. was at 119 E. 1st Ave. now that Earl Miller had acquired the business at 112 E. Railroad.
By 1950 Leon Porter had taken over the business at 112 E. Railroad and Earl Miller was listed as “farmer”. Leon Porter was also president of the Porter Motor Co. and Geo Tobin was still at 119 E. 1st.
Earl Miller and his wife, Wanda, opened “Earl’s Drive in Liquors” located at 221 E. Havens, an Off-Sale Retail business until Earl died. Wanda ran the business starting in 1964.
Sources:
Dale E. Brick, D. D. S.
Mitchell Republic
Mitchell Gazette
Published in the September 5th, 2026 MItchell Republic.
Newbury Greenhouse
The beginnings of Newbury Greenhouse date back to 1884, when Hiram Barber Jr. sold 160 acres to A. M. Bowdle. The area was then platted as the University Addition to the City of Mitchell.
In 1906, Dakota University sold Lots 1–14 in Block 10 to Jessie Newbury. Newbury Greenhouse was founded by C. E. and C. E. Newbury. Over the next few years, the Newburys acquired additional lots. They also purchased 40 more acres in the “Sunny Side Addition” to the City of Mitchell for an expansion of their tree-planting division.
In 1908, Newburys claimed to be the largest horticultural establishment in South Dakota, with 50,000 square feet of glass and 90 acres of nursery. They also won 24 first-place awards at the State Fair in Huron. Their advertisement proudly proclaimed, “When you want blue ribbon flowers and plants, see us.”
A huge contract was secured by Newbury Greenhouse in 1912 to furnish a carload of ornamental trees for the new State Capitol grounds. That same year, the Newbury family sold the business to a new corporation, although the family continued to provide guidance and direction.
In 1913, Newbury Greenhouse was incorporated with Charles Newbury serving as president. That year, the company also added landscaping to its list of services, advertising, “We will make your home even more beautiful.”
The landscaping advertisement is the last record we found of the Newbury family’s involvement in the Mitchell Greenhouse business.
Published in the August 22nd, 2026 Mitchell Republic.
Sources:
Progressive Business Men of Mitchell
Mitchell Republic
Mitchell Gazette
Fred Wedehase Tire Shop
Fred Wedehase’s shop originally specialized in the repair and sale of harnesses, whips, and robes in 1918. The business was located at 114 North Main Street in Mitchell.
As automobiles became more common, the shop expanded into tire sales and repair. Advertisements promoted Michelin Universal tread core tires along with complete tire repair and rebuilding services, claiming rebuilt tires could travel an additional 3,500 miles.
The business also operated a vulcanizing plant equipped with what advertisements described as the most modern equipment in both Dakotas. The shop stocked both Goodyear and Michelin Universal tread core tires, promoting them as offering superior service and mileage. Customers could send in old casings to have new treads added, extending the life of their tires. Blowouts and tubes were also vulcanized to provide longer, trouble-free use.
Sources:
Mitchell Gazette
Mitchell Area Historical Society archives.
Published in the May 30th, 2026 Mitchell Republic.
In early August 1969, a new dry-cleaning business opened in Mitchell in the former Hanneman Grocery building at 715 North Main Street, just north of Rew’s TV Service. The new One-Hour Martinizing was managed by William Goetsch and owned by Julius Roth of Rock Rapids, Iowa.
Advertisements promoted the company’s modern cleaning equipment, claiming that garments would not only be cleaned but also refreshed, giving customers the feeling of wearing a new garment.
A three-day promotion in 1970 offered customers the opportunity to have five garments cleaned and refreshed for $3.87, including leather, suede, and vinyl items. Furs were excluded from the special. The advertisements also emphasized one-hour service at no extra charge and promised that clothes would look and feel like new after One-Hour Martinizing.
One-Hour Martinizing remained part of downtown Mitchell until about 1977, when the business closed.
Sources:
Mitchell Republic
Polk City Directories
Published in the August 8th. 2026 Mitchell Republic.
Butterfields Dry Goods, Carpets and Notions.
Tracy Electric was founded in 1948 by E. B. Tracy and was located at 112 West First Avenue in Mitchell. The company specialized in commercial and residential electrical contracting.
By 1952–53, Tracy Electric had expanded its services to include electric motor repair, refrigeration sales and repair, and appliance sales, featuring Hotpoint products.
In a 1955 advertisement, the company described its services as “the best and most complete in Mitchell.” As fluorescent lighting became more popular, Tracy Electric also offered installation of fluorescent lighting, promoting it as providing the very best lighting at the lowest operating cost.
In 1972, E. B. Tracy’s son, Dick, took over the operation of the business. The company moved to the rear of the Supper Club on North Highway 37, which Dick had recently purchased. At that time, he also changed the company’s name to Tra-C Electric.
The Mitchell Chamber of Commerce presented Dick with a plaque recognizing the company’s recent move from 109 ½ East Fourth Avenue and years of service to the Mitchell community. In the accompanying photograph, from left to right, are Russ Kurtenbach, Richard Huey, John McLeod, Tony Sieler, Dick Tracy, and Rube Adam. The company’s advertising stated, “We are available any time you need us.”
By 1974, Tra-C Electric began downsizing and moved from the rear of the Supper Club to 721 North Duff Street in Mitchell.
Our records indicate that the business closed about 1976, and Dick moved to Minnesota to pursue another opportunity.
Sources
Mitchell Republic
Mitchell Gazette
Polk City Directory
Published in the September 26th, 2026 Mitchell Republic.
After a long campaign in 1920, Hilda Morris was hired as the Davison County Health Nurse and worked under the supervision of the Board of Health. Her time was devoted to the health of the children in Davison County.
In 1921, the County Commissioners voted 3 to 2 to discontinue the county nurse position. They believed that mothers knew enough to detect health problems in their children. This decision brought much disagreement from the mayor and local professionals. Supporters of the position argued that a professional nurse could identify potential health problems such as bad teeth, poor vision, and the early stages of diseases that parents might not recognize. They also pointed out that half the cost of the position was paid through state and federal funds.
Miss L. Marx was hired as county nurse in 1934. With the assistance of many local dentists, her team conducted countywide examinations of 712 rural students by township. They found 325 children with dental problems, 87 with poor eyesight, and a few other less serious disorders.
In 1948, the county commission provided half the funding for a county health nurse, including an office, automobile, and salary, with the remaining funds supplied by the state and federal government. Her responsibilities were to visit and care for residents in rural areas and monitor the health of children throughout Davison County.
Although funds had been appropriated in 1949, no one was hired that year. Doris Hogeboom was hired in 1950 as county health nurse with the same responsibilities. However, the position did not include the Mitchell School District because the district already employed a school nurse. The county's cost for the position was $125 per month, with the balance paid through state and federal funds.
In 1963, Carol Hauser was appointed county nurse following the resignation of Doris Hogeboom. Hauser stated that half of her job was caring for children in the county, while the other half involved educating parents about what to watch for concerning their children's health.
Donna Bowen served as Davison County health nurse in 1977 and, like her predecessors, was responsible for safeguarding the health of county residents. During her tenure, there was an emphasis on polio vaccinations.
By 1998, influenza prevention had become a major part of the county health nurse's duties. Thousands of flu shots were administered through the county health nurse system. In Mitchell, nurse Joan Hiles emphasized the importance of influenza vaccinations for people over the age of 65. She is the nurse shown in the accompanying photograph.
Much to the surprise of health professionals, concerns about a possible terrorist threat of spreading smallpox led to additional preparedness training in 2003. Many health professionals came to Mitchell for this training.
The service remains very active today as Community Health in Mitchell and can be contacted through its website or by calling 605-995-8050.
Source:
Mitchell Republic
Published in the June 27th, 2026 Mitchell Republic.